VKTR Industries, a manufacturer of premier AR-15 rifles and accessories, is proud to announce the next evolution of products designed and built in the heartland of America. The new line of Vanguard double stack 1911 handguns begins with the launch of the VKP Pro (Professional). This handgun is designed out of the box for duty,…
SIGHTRON SV 8×42 ED Binoculars
SIGHTRON, one of the world’s most innovative optical observation and aiming device companies, is pleased to announce the SV 8×42 ED Binoculars. These have been designed to meet the optical requirements of hunters, shooters and general observation enthusiasts. The New SIGHTRON SV 8×42 ED Binoculars offer a wide field exceeding 70° of apparent field of…
Beretta Releases A300 Ultima in Mossy Oak Original Bottomland and Shadow Grass
Just in time for waterfowl season, Beretta introduces the A300 Ultima in two legendary Mossy Oak® camouflage patterns: Original Bottomland and Original Shadow Grass. Offered in both 12-gauge and 20-gauge configurations, the new finishes bring timeless style to a high-performance, ultra-reliable, semi-automatic hunting shotgun. “The Mossy Oak Original patterns connect us to the heritage of waterfowl hunting,” said Caleb…
Franklin Armory Introduces World’s First Total Round Control Bolt Action
Franklin Armory, one of America’s leading manufacturers of innovative firearms and accessories, will unveil the world’s first Total Round Control™ bolt action at SHOT Show 2026 in Las Vegas. Franklin Armory engineered the patent-pending Total Round Control (TRC) system to usher in a new era of bolt action performance as the centerpiece of its Prevail™…
Bergara Platinum Stalker
BPI Outdoors / Bergara® Rifles has introduced the Platinum Stalker. The Platinum Stalker is designed for hunters who appreciate the traditional look and feel of a wood stock rifle, but want the stiffness and rigidity that laminate offers. Built on a pepper-colored laminate Monte Carlo stock, it delivers timeless style with the weather-resistant durability of…
Primary Arms Optics SLx Compact 4-16x44mm FFP Rifle Scope
Primary Arms Optics is proud to introduce the newest addition to the award-winning SLx® lineup: the SLx Compact 4-16x44mm First Focal Plane Rifle Scope. Designed for those who want dependable mid-power precision without the associated weight or length, the new 4-16x44mm model delivers a remarkably compact profile, measuring just 10.1 inches in length and weighing 20.5…
German Precision Optics PASSION HDi Riflescope Line
German Precision Optics (GPO USA) proudly announces the launch of the all-new PASSION™ HDi riflescope line; specifically designed and engineered to deliver elite optical performance at a price point never before achieved in this class. This riflescope line is designed for true performance over unnecessary complexity. The new PASSION™ HDi strips away high-cost nonessential features…
GRITR Introduces Red Dot Sights for Pistols, Rifles, and Shotguns
GRITR is proud to expand its lineup of precision optics with the introduction of the RD1MAX and RD1EC red dot sights, designed to deliver speed, accuracy, and reliability across a wide range of firearms. Built for tactical enthusiasts and everyday carriers, these optics combine durable construction with practical features that make target acquisition faster and…
Trijicon AccuPoint 1-8×24 Riflescope
The Trijicon® AccuPoint® riflescope has long been trusted by serious hunters across the globe for its proven durability, exceptional clarity, and unmatched battery-free illumination. Building on this legacy, Trijicon is proud to introduce the new AccuPoint 1-8×24. Developed with extensive feedback from professional hunters—from the Alaska backcountry to the plains of Africa—the AccuPoint 1-8×24 is…
NEXTORCH TA30D Tactical Flashlight
NEXTORCH North America, the primary U.S. distributor of global manufacturer NEXTORCH Industries, is proud to announce the launch of the TA30D Tactical Flashlight; designed to deliver dependable tactical performance in a compact design. The TA30D delivers up to 2200 lumens and can cast its powerful beam of light up to a distance of 448 yards. This makes the…








