1791 Outdoor Lifestyle Group, a leading provider of premium leather holsters, EDC tool organizers, and associated outdoor and sporting goods, is excited to announce the HUNT Youth Rimfire Butt Cuff. Handcrafted from American steerhide, this gives young sportsmen a durable, functional, and classic accessory specifically made for smaller statured youth .22 rimfire rifles. Designed and made…
New Diamondback Firearms SDR-A
Diamondback Firearms has announced the launch of the SDR-A, an aluminum-frame, hammerless .38 Special +P revolver engineered specifically for modern everyday carry. The SDR-A expands Diamondback’s Small Defensive Revolver lineup with a lightweight, snag-free option designed for personal protection, concealability, and reliability. Built on a forged 7075-T6 aluminum frame and weighing just 15.6 ounces, the…
Federal Will Release More Than Six New Handgun Ammo Options in 2026
Federal Ammunition has announced new handgun ammunition options for 2026. Two new offerings will be added to the Power-Shok hunting handgun and Punch Personal Defense product lines. The world-leading ammunition brand will also launch an all-new Federal Premium® Terminal Ascent hunting handgun product line. Three Terminal Ascent handgun-hunting rounds feature a bonded, nickel-plated bullet design to…
Magpul AMAG Now Available for SIG P365s
Magpul has expanded its AMAG line—metal magazines designed specifically for firearms that dimensionally can’t accept polymer mags—by launching the first of four P365 AMAGs. The AMAG 17 SG9 for the P365, a 9 mm, 17-round metal magazine with a host of upgrades. Externally, the magazine features a stainless-steel body, a flared floorplate that’s easily removable for cleaning and…
GPO Introduces the Tactical Mono 10×42 ED
German Precision Optics (GPO), a leader in premium tactical and sporting optics, has introduced the TACTICAL MONO 10×42 ED, a revolutionary compact monocular designed and engineered for rapid, reliable visual assessments in the most demanding environments. “Speed, accuracy, and reliability are critical in tactical scenarios,” said Mike Jensen, owner/CEO of GPO USA. “The GPO Tactical Mono delivers…
Flux Defense Unveils P365 VDW
Flux Defense has launched the P365 Ultra-Light Chassis System. This revolutionary system introduces a new class of weapon: the VDW (Vehicle Defensive Weapon), designed to fit in a glovebox, center console, or under the seat. The compact size allows for quick deployment and effective use inside a vehicle’s cabin. The P365 Ultra-Light transforms the popular Sig…
Gun Sales Down 22% in November
RetailBI released its November 2025 RetailBI Firearm Sales Index this week. It states gun sales declined 22.2 percent compared to the same month in 2024. So far this year purchases, according to the study, are down 11.9 percent. Last month’s results are dramatically different than NSSF’s estimate of November’s year-over-year decline of 7 percent. Gearfire’s RetailBI, however,…
Up To $50 Rebates on Bond Arms
Bond Arms, the Texas-based leader in American-made derringers is packaging its 30th-anniversary celebration with a special gift for the shooting community this Christmas. The company rolled out its 30th Anniversary Holiday Rebate Specials on Dec. 1, 2025, and is offering them until the end of the year. The limited-time promotion is a holiday thank-you to…
Tax-Free in Florida
Florida is giving enthusiasts a good reason to shop before the year ends. It is holding a sales-tax-free holiday on firearms, ammunition, optics, sights, stocks, cleaning kits and holsters from Sept. 8 to Dec. 31. It’s likely the lengthiest gun-related sales-tax-free event ever offered by a state. Two others conducted specific weekends with similar savings in 2025….
NORADSanta Website is Live
It began in 1955, when a Sears and Roebuck newspaper advertisement included the phone number for children to call Santa Claus. Unfortunately for the store, lucky for us, there was a typo. Instead of reaching Santa, the phone rang through to the Continental Air Defense Command Operations Center, the predecessor of North American Aerospace Defense…









